Main Responsibilities

A. Media Strategy & Content

• Develop integrated communication strategies
• Ensure consistent branding & messaging
• Oversee brochures, press releases & digital content
• Manage website & social channels

B. Knowledge Management

• Share WTO, WCO, UN publications
• Distribute laws, tariffs & guidelines
• Maintain stakeholder database

C. Campaign Support

• Support reforms & awareness campaigns
• Standardize communication formats
• Draft public content

D. Reputation Management

• Monitor media sentiment
• Support image-building campaigns
• Assist in storytelling & narrative building

E. Technology & Monitoring

• Use analytics for campaign tracking
• Introduce modern communication tools
• Monitor service providers